More efficient data management for Kenyan Number One

Details: James Barton; Category: Consumer Ecosystems; 18 October 2012; 9122 views

Kenya’s market-leading operator is overhauling its data traffic management with a new solution...

Kenya’s market-leading operator is overhauling its data traffic management with a new solution. Safaricom is implementing Mobixell Networks’ Seamless Access to provide a more fluid end user experience, with faster access to data services for its 19 million subscribers.

The multi-service platform offers video optimisation and value added data services, and is integrated into the operator’s wireless core network to accelerate the browsing response and page load times for Internet content and services. Mobile users gain an enhanced browsing experience, while the operator is able to manage valuable mobile network resources more efficiently.

Thibaud Rerolle, Director Technology & IT, Safaricom, said: “Our customers will now have faster access to data services faster and at the same time will be able to protect their families from unsuitable content.”

Noam Green, Mobixell VP Marketing, added, “Web access, and particularly faster browsing response time, is a key differentiator for operators in a competitive marketplace. That performance boost is especially important for operators such as Safaricom where subscribers rely heavily on the mobile network for Internet access.”